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Florida Highway Patrol Advisory Council Inducts Jaynie L. Smith
Ft. Lauderdale, FL, June 3, 2014 – Jaynie L. Smith is the newest inductee into the Florida Highway Patrol Advisory Council. Smith is the author of Creating Competitive Advantage and Relevant Selling, the CEO of Smart Advantage, Inc., and an internationally recognized keynote speaker. The Florida Highway Patrol Advisory Council is an organization comprised of…
Jaynie’s Radio Interview with Mike Schikman WSVA AM on July 11, 2016
President of Smart Advantage Inc – Jaynie Smith has been interviewed by Mike Schikman on WSVA radio on July 11th, 2016. Jaynie and Mike discussed about how to succeed in today’s marketplace, Jaynie gave out some friendly advices about the company differentiators and usual cliches of competitive advantages of companies and how to really find…
Jaynie Smith on BS with Bob Schmidt: What are your competitive advantages?
Glean some helpful advice from the Jan 31 interview where Jaynie discusses many of the concepts from her best-selling book Creating Competitive Advantage. Get free chapters from Jaynie’s books that she mentioned in the interview. Creating Competitive Advantage | Relevant Selling.
Affluent Magazine: Attracting and Retaining Good Salespeople: It’s Not About Them, It’s About the Company
I speak to CEO and executive groups nationwide and am continually told that their sales managers complain the sales staff wants them to “lower the price” so they can sell more. That is a common cry. However, when a company creates, measures and maintains strong competitive advantages that are most valued by the customer, that company will attract the very best salespeople and customers. It starts with strategic decisions and operational changes that make a difference.
Entrepreneur.com: Can You Sell Your Customers in Zero Seconds?
The big challenge is finding ways to sell quickly and effectively offline, too. In the book Relevant Selling, Jaynie Smith offers advice on how to do just that.
Yahoo! Finance: ‘Relevant Selling’ Teaches Businesses How to Sell What Customers Most Value
Jaynie L. Smith, CEO of marketing/management consultancy Smart Advantage, Inc., follows up her best-seller with “Relevant Selling: Research Proves Customers Value More then Just Price”, a guide for taking the guesswork out of sales and marketing.