Listen to the interview with Jaynie Smith, CEO of Smart Advantage. Jaynie has been invited by Mark Hahn from KSCJ radio where they discussed about business advantages, social media marketing, and of course about competitive advantage. Learn few tips and tricks from this interview, and you can check free chapters from Jaynie’s books that she…
Morey Stettner from Investors.com discusses the main concepts behind Jaynie L. Smith’s newest book, Relevant Selling.
Business people often feel forced to lower their prices when the economy struggles or risk losing their increasingly cost-conscious customers. Fortunately, most customers do not make their buying decisions based primarily on price, even during recessions. They make their decisions based on value. To thrive in times such as these, you must convince customers and prospects that your company offers the best value, even if you do charge a slightly higher price. Here’s how…
There is a very serious lost discipline in most companies today. Many have wandered away from concerning themselves with competitive advantage and its impact on their bottom line. Sales people are struggling to compete on anything but price. Some have simply lost touch with what is and what is not a competitive advantage.
Louis Bedigian, staff writer of Benzinga, reports on 8 Things Every CEO Must Know by interviewing Jaynie Smith, CEO of Smart Advantage and best selling author of “Creating Competitive Advantage” and “Relevant Selling.” Read the full story
Glean some helpful advice from the Jan 31 interview where Jaynie discusses many of the concepts from her best-selling book Creating Competitive Advantage. Get free chapters from Jaynie’s books that she mentioned in the interview. Creating Competitive Advantage | Relevant Selling.