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Affluent Magazine: Attracting and Retaining Good Salespeople: It’s Not About Them, It’s About the Company
I speak to CEO and executive groups nationwide and am continually told that their sales managers complain the sales staff wants them to “lower the price” so they can sell more. That is a common cry. However, when a company creates, measures and maintains strong competitive advantages that are most valued by the customer, that company will attract the very best salespeople and customers. It starts with strategic decisions and operational changes that make a difference.
Jaynie Smith-BS with Bob Schmidt
CEO of Smart Advantage, Inc. – Jaynie Smith was interviewed by Bob Schmidt on his radio show BS with Bob Schmidt. Jaynie and Bob talked about some of the key points from her experience and Jaynie shares some of her best practices on creating competitive advantage. Listen in on an interesting interview with Jaynie Smith…
Forbes.com: Are you SURE you know what your customers want?
Listen to the interview between Jaynie L. Smith and Jim Blasingame as they discuss why research shows only 10% of businesses know what their customers really want and how to avoid this mistake.
WOCA-1370 AM Radio Interview 2/11/16
Listen to last week’s WOCA interview with Jaynie Smith, a CEO of Smart Advantage, as she describes how every company from the smallest startup to the largest company can set themselves apart from their competition. Great Q & A by radio hosts make for a fun listen. Listen to last week’s WOCA interview with Jaynie…
Yahoo! Finance: ‘Relevant Selling’ Teaches Businesses How to Sell What Customers Most Value
Jaynie L. Smith, CEO of marketing/management consultancy Smart Advantage, Inc., follows up her best-seller with “Relevant Selling: Research Proves Customers Value More then Just Price”, a guide for taking the guesswork out of sales and marketing.
Jaynie Smith Interview WOOD Newsradio Feb 03 2016
CEO of Smart Advantage Inc – Jaynie Smith has been invited as a guest on WOOD Newsradio to talk about Competitive Advantage and to give some best practice advices for local small businesses and how to avoid some of the most common mistakes and pitfalls that business make when trying to perform in their full…