Why relevance is trumping competitiveness. Jaynie Smith joins Jim Blasingame to discuss the competitive advantage of delivering on values that are relevant to your customers.
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1380AM WPHM: Morning Show Interview with Jaynie L. Smith
Jaynie L. Smith interviews on 1380 AM WPHM to discuss what it means to sell relevance. Relevant Selling: Research Proves Customers Value More Than Just Price
Jaynie Smith-BS with Bob Schmidt 07/07/2017
Jaynie Smith, CEO of Smart Advantage has been interviewd by Bob Smith on whose radio show she is a frequent guest. In this interview from 7/72017 they talked how to help businesses avoid common pitfalls and create competitive advantages in today’s competitive market place.
Jaynie’s Radio Interview – WOWO 4/20/16
As an addition to Jaynies interview collection, Charly Butcher invited Jaynie to share her expertise with the listeners. Charly Butcher is a Fort Wayne morning-radio fixture, on the air, locally, for over 2 decades. As host of Fort Wayne’s Morning News, on this 50,000 watt station. Charly takes you through the morning’s Top News and Weather…
Jaynie’s Radio Interview with Mike Schikman WSVA AM on July 11, 2016
President of Smart Advantage Inc – Jaynie Smith has been interviewed by Mike Schikman on WSVA radio on July 11th, 2016. Jaynie and Mike discussed about how to succeed in today’s marketplace, Jaynie gave out some friendly advices about the company differentiators and usual cliches of competitive advantages of companies and how to really find…
MO.com: “95% of businesses don’t know what’s relevant to their customers. Does yours?”
Interview between Jaynie L. Smith, author of Relevant Selling, and “MO” at mo.com.
Jaynie Smith on BS with Bob Schmidt: What are your competitive advantages?
Glean some helpful advice from the Jan 31 interview where Jaynie discusses many of the concepts from her best-selling book Creating Competitive Advantage. Get free chapters from Jaynie’s books that she mentioned in the interview. Creating Competitive Advantage | Relevant Selling.