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Smart Advantage
Smart Advantage
  • Jaynie Smith Keynote at Bukovsky Award Dinner

    The Eastern Reprographic Association and the International Reprographic Association have joined together to present the 2015 ERA/ERgA Convention in Atlanta.

    Read More Jaynie Smith Keynote at Bukovsky Award DinnerContinue

  • Upcoming AchieveHERs Signature Event on Nov 6 Highlights Surge of Female Entrepreneurs Boosts Business in Clearwater

    Clearwater is mirroring the national surge of female entrepreneurs, which shows that one of every ten US women is now starting or running a new business. (1) Jayme MacCullough is a local example. After spending more than a decade as part owner of the family business, MacCullough – a mother of five — is now…

    Read More Upcoming AchieveHERs Signature Event on Nov 6 Highlights Surge of Female Entrepreneurs Boosts Business in ClearwaterContinue

  • Yahoo! Finance: ‘Relevant Selling’ Teaches Businesses How to Sell What Customers Most Value

    FORT LAUDERDALE, FL–(Marketwire -03/22/12)-  Jaynie L. Smith, CEO of marketing/management consultancy, Smart Advantage, Inc., follows up her best-seller with “Relevant Selling: Research Proves Customers Value More then Just Price” (www.smartadvantage.com), a guide for taking the guesswork out of sales and marketing. “To become relevant, businesses need to discern and address what customers really value,” Smith says. Surprisingly, less…

    Read More Yahoo! Finance: ‘Relevant Selling’ Teaches Businesses How to Sell What Customers Most ValueContinue

  • PROFIT Magazine’s Ian Portsmouth interviews Jaynie L. Smith for Business Coach Podcast Series

    Jaynie L. Smith, author of best-selling book Creating Competitive Advantage (Doubleday), has been invited to interview with Canadian business publication PROFIT Magazine. Jaynie has previously been featured in PROFIT magazine in November 2008, within the article titled “The Biggest Lie in Business.”

    Read More PROFIT Magazine’s Ian Portsmouth interviews Jaynie L. Smith for Business Coach Podcast SeriesContinue

  • Book Signing at NY Times Bestseller Bookstore with Best-Selling Author Jaynie L. Smith

    Jaynie L. Smith, author of best-selling book Creating Competitive Advantage, will have a book signing this Thursday, March 11 at NY Times Bestseller Bookstore located in the Atlanta International Airport.

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  • Book Signing at Buckhead Books with Best-Selling Author Jaynie L. Smith

    Jaynie L. Smith, author of best-selling book Creating Competitive Advantage, will have a book signing this Wednesday, March 10 at Buckhead Books located in the Atlanta International Airport-Concourse B (next to THIF restaurant).

    Read More Book Signing at Buckhead Books with Best-Selling Author Jaynie L. SmithContinue

  • Book Signing at Hudson Booksellers with Best-Selling Author Jaynie L. Smith

    Jaynie will sign books, and meet and greet with travelers starting at 2:30 pm. Hudson Booksellers ordered 40 books, so copies are on a first come first serve basis. More information is available by contacting the store manager Luisa at (504) 443-3214

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  • Renewal by Andersen Hired Jaynie L. Smith to Deliver Competitive Advantage Keynote

    Renewal by Andersen hired Competitive Advantage expert Jaynie L. Smith to speak to its independent retail locations and executives at their Annual Affiliate Summit. The summit took place at the Sawgrass Marriott in Ponte Vedra Beach, Florida on January 25, 2010.

    Read More Renewal by Andersen Hired Jaynie L. Smith to Deliver Competitive Advantage KeynoteContinue

  • Keynote Speaking Schedule for Smart Advantage CEO Jaynie L. Smith Increases Well into 2010

    Companies across the nation have taken full advantage of booking Jaynie L. Smith as a keynote speaker, consultant, and a corporate workshop host for 2010. Jaynie and her consulting firm, Smart Advantage, Inc., assist organizations in identifying and implementing a proprietary competitive advantage process. The strategies executed are central to Jaynie’s best-selling business book, Creating Competitive Advantage.

    Read More Keynote Speaking Schedule for Smart Advantage CEO Jaynie L. Smith Increases Well into 2010Continue

  • Jaynie L. Smith’s Book, Creating Competitive Advantage, is the Talk of Business Professionals’ Blogs

    Though Creating Competitive Advantage originally published in 2006, it recently had its 9th printing, proving it to be timeless. Even Business Blogs have picked up on how valuable the book is, and have noted it as providing understandable imperatives for organizations seeking to discover where they rise above their competition.

    Read More Jaynie L. Smith’s Book, Creating Competitive Advantage, is the Talk of Business Professionals’ BlogsContinue

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Smart Advantage

Smart Advantage is the only sales and management consultancy that focuses solely on the most influential element of sales & marketing to customers and prospects: your company’s relevant competitive advantages.

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